Reimagining Marketing Attribution

Identity / Campaign / Digital
Marketing and sales collateral for an AI-driven product delivering precision marketing mix optimization.

Other projects

Homepage illustration for the official website of fantasy author Aparna Verma, created for the launch of her debut novel, The Boy with Fire, later reissued by Orbit Books as The Phoenix King.
Aparna Verma Landing Page
Brand strategy and visual identity for an educational podcast that discusses philosophical ideas and their application to everyday life.
Living Philosophy Podcast - Season One
Illustrations for a series of captivating articles explaining the theory and applications of causal artificial intelligence.
causaLens Research & Development Articles